Are you making the most of LinkedIn? In the UK alone there are approximately over 30 million users on the platform. LinkedIn provides the perfect opportunity for you to represent your brand and messaging to a professional pool of business individuals. In this seminar we’ll cover:

• Personal Branding Basics: Discover why personal branding is key to your LinkedIn success.
• Profile Optimisation: Create a standout LinkedIn profile that highlights your expertise and draws your ideal audience.
• Content Strategy: Learn what content captivates your audience and how to keep them engaged.
• Effective Networking: Get tips on connecting with industry leaders and building valuable relationships.
• Advanced LinkedIn Features: Unlock the power of LinkedIn articles, newsletters, and LinkedIn Live to boost your brand.

Alvin has over 10 years of experience working in social media marketing, strategically growing brand awareness and engagement amongst social communities, as well as training in-house teams to become more effective in social selling and personal branding. Alvin has worked across various B2C and B2B brands such as Liverpool Victoria and P&O Cruises. Alvin currently leads the social media strategy for Thredd, an issuer processor within the payments industry.