Effective project management is crucial for success. In this session, chartered marketer Nicky Rudd from Padua Communications shares tips on how to identify projects needing attention by assessing their impact, urgency, and alignment with strategic goals. She will highlight common pitfalls like scope creep and poor communication, offering strategies to avoid them.

The talk emphasises proactive planning, adaptability, and continuous improvement to achieve project goals efficiently while maintaining team well-being, eliminating stress.

Nicky Rudd is a Chartered Marketer and a Fellow of the Chartered Institute of Marketing (CIM). She is the MD of Padua Communications, an agency that provides content, marketing PR, project and account management that she set up in 2009.

Padua Communications works with businesses of all shapes and sizes, helping them to tell authentic stories for better relationships and results with short-term sales and long-term brand awareness. As well as over 25 years’ agency experience, Nicky has worked in TV and radio production at The Media Trust and BBC Radio Northampton, where she also presented.