Ever wondered how to craft a digital strategy that truly connects? Join endurance cyclist and content creator James Benson-King, “The Biking Viking,” as he shares how he turned a 20,000-mile cycling adventure from Alaska to Argentina into a powerful digital brand. Learn how to define your mission, engage emotionally with your audience, and adapt your strategy for lasting impact. Whether launching a brand or refining your online presence, discover actionable tips from real-world adventures to navigate the ever-changing digital landscape with confidence and purpose.
James Benson-King is a content creator and event speaker, known for cycling over 20,000 miles from Alaska to Argentina, raising £10,000 for charity along the way. His inspiring journey highlights resilience, grit, and the power of embracing challenges. Through captivating storytelling and actionable insights, James inspires audiences to push beyond limits, both personally and professionally. With an unmatched passion for adventure and human potential, James inspires others to set audacious goals and pursue them with relentless determination.
Join
James Benson-King
for speed networking
at the
Bournemouth
Business Expo taking place on
Thursday
20
March 2025
at
Vitality Stadium
between
11:20am - 11:40am
in the seminar room. The expo is completely free to attend and you can simply turn up for this session.
Please note that you do not need tickets for the seminars or speed networking sessions. You only need to register to attend the main event. All other activities are on a first come, first served basis.